Privacy Policy

Last Updated: Aug 22, 2026

This Privacy Policy (“Policy”) details how Leapmob Technology Limited (“LEAPMOB,” “we,” “our,” or “us”) and its global subsidiaries collect, use, and share information. It covers how we handle the following information:

SECTION 1 – INTRODUCTION TO LEAPMOB SERVICES

LEAPMOB provides Ad Services, namely, mobile advertising automation technology and solutions to advertisers, buyers, app developers, and publishers of mobile apps and websites (collectively, “Clients”). This is done by providing our Clients —and through them, their customers — with tools to deliver relevant online advertising to End-Users through our Ad Services.

In line with our commitment to market quality and transparency, LEAPMOB may also share certain relevant information about End-Users collected through our Ad Services with Clients and other third parties for data validation, fraud protection, and marketing purposes in compliance with regulations on personal data.

SECTION 2 – PRIVACY FOR END-USERS VISITING MOBILE APPS WHERE OUR AD SERVICES ARE IMPLEMENTED

2.1 WHAT INFORMATION DO WE COLLECT

While visiting mobile applications using our Ad Services and depending upon the publisher’s choices, we will collect a variety of information from the End-User and their device and connection. Below are the information we collect in relation to our Ad Services:

2.2 HOW WE USE THE INFORMATION

We use the information we collect for the following business purposes:

Providing and improving our advertising services. The information we collect is essential in delivering and optimizing our services (including the Ad Services mentioned above). This includes linking different devices used by the End-User and identifying devices based on information transmitted automatically, including (i) actively scanning device characteristics for identification purpose and/or (ii) collecting precise geolocation, both subject to consent of EU End-Users.

Delivering ads. Through our Ad Services, publishers and app developers can offer advertising inventory, while advertisers and buyers (DSPs) can bid on and fill that inventory with relevant ads.

Behavioral targeting. DSPs, acting on behalf of advertisers and agencies match data we pass to them with their own data, trying to predict End-Users’ potential future behavior and interests on a per-device basis or across devices. This allows Advertisers and agencies to select and effectively deliver highly relevant ads to the right users; LEAPMOB does not offer behavioral targeting services itself. Depending on your jurisdiction, you may have the right to opt-out of behavioral targeted advertising. You may do that with us directly when using one of our mobile apps or LEAPMOB Properties (see “Opt Out” below), but for our third-party publishers or advertising Client of our Ad Services, you must opt-out with them directly as described in their privacy policies, and we honor the restrictions on the use of your data that they communicate to us through technological signals or other methods. Note that advertising may still be targeted based on other information, such as the context of a publisher’s content where ads are displayed.

Reports and analytics. We require this information to analyze ad performance, such as tracking views of ads, as well as click-through rates to websites or app stores and/or installs of apps that have been advertised, thus allowing us to improve our Ad Services and provide detailed reports to our Clients as needed.

Data validation and fraud prevention. While providing our Ad Services, it’s sometimes necessary to match End-User information, such as mobile IP addresses, across multiple devices to validate data, filter out invalid impressions, clicks, installs, or ad queries, and prevent fraudulent activity from occurring while delivering our Ad Services.

Other essential usage. We may also make use of information as deemed necessary to (i) comply with legal processes, (ii) as required by government authorities, including and excluding government authorities of End-Users’ country of residence, (iii) protect our business, rights, privacy, and safety, and those of our subsidiaries and Clients, (iv) carry out audits (security, corporate, accounting) and finally, (v) to ensure our terms and conditions are enforced.

2.3 JOINT CONTROLLERSHIP WITH OUR CLIENTS:

We act as joint controller with our Clients (Publishers, Advertisers and Agencies, including Demand Side Platforms “DSPs”) in order to sell Publishers advertising inventory, to permit behavioural targeting by DSPs acting on behalf of Advertisers and Agencies, ensure ad delivery to End-Users, and provide statistics and data validation to our Clients. LEAPMOB consequently implemented a joint controllership agreement with its Clients and Publishers, the main obligations of which are made available to End-Users by writing to: ops_programmatic@leapmobs.com

SECTION 3 – PRIVACY FOR LEAPMOB PROPERTIES INTENDED FOR OUR CLIENTS AND PROSPECTS

3.1 WHAT CLIENT INFORMATION DO WE COLLECT ?

Information Directly Provided By Client

While using LEAPMOB Properties, visitors may be asked to voluntarily provide personal information. This might occur when visitors register for an LEAPMOB account, subscribe to our mailing list, fill out a lead generation form on social media, or contact us via our website. Often, the information we collect include contact details (name, email, phone number), personal information (company, job title, office location), messages detailing the nature of communication, and any attachments visitors may include in relation to this.

Information That’s Automatically CollectedSubject to prior consent for EU resident Clients, we use cookies and pixel tags on LEAPMOB properties to collect information that may be considered as personal data in some countries including those under the EU. This information allows us to keep track of visitor interactions, optimize our services, customize user experience and allow ad retargeting.

Information About Children

Our apps, Ad Services, and LEAPMOB Properties are not intended for use or access by children or minors. We do not knowingly collect or solicit information from anyone under the age of thirteen (13). If you believe we have inadvertently collected information about a child under the age of thirteen (13), please contact us ops_programmatic@leapmobs.com

3.2 HOW WE USE THE INFORMATION COLLECTED FROM OUR CLIENTS AND PROSPECTS

The information we collect on LEAPMOB Properties are be used for:

SECTION 4 – GENERAL INFORMATION

4.1 HOW WE SHARE THE INFORMATION COLLECTED ABOUT END USERS

The End Users data we collect is shared in relation to the use of LEAPMOB Ad Services. Below, we detail when information is shared:

To Buyers and Advertisers: We share information we collect on End Users in connection with our Ad Services to allow them to make decisions regarding buying advertising inventory on our publishers’ digital properties and other websites and applications, and for billing purposes, dispute resolution or fraud prevention. Moreover, this information, such as a device’s physical location, is also needed to analyze the effectiveness and performance of their advertising campaigns via our services. This also enables buyers and advertisers to provide End-Users with more personalized and relevant content.

To Our Clients’ Attribution and Analytics Partners: We may share end-user information, such as cookie ID, mobile device ID, or other unique identifiers with our clients’ attribution and analytics partners to validate and measure the success and effectiveness of ads delivered via our Ad Services.

To Clients (Agencies and Advertisers, or Demand Side Partners acting on their behalf) So they may provide targeted content and advertising to End Users on mobile websites and/or apps.

They also may use the data along with analytics companies, data management platforms that help DSPs maintain and use data, proximity solution providers, and other advertising technology providers, such as fraud prevention and performance measurement providers. These companies may, for example, provide targeted content and advertising to End-Users and others on third-party mobile websites and/or apps or other advertising media (such as email, direct mail, and display media).

To Execute Business Transfers. In the event of any reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings), the information may also be shared with a third party, as strictly necessary for the purpose of executing business transfers.

To Comply with Legal Requirements. If deemed necessary and appropriate, information may be shared (i) in line with applicable law, including laws outside the End-User’s country of residence, (ii) to comply with legal processes, such as subpoenas, warrants, and others; (iii) as required by government authorities, including and excluding government authorities of End-Users’ country of residence; (iv) to protect our business, rights, privacy, and safety, and those of our subsidiaries and Clients, and finally, (iv) to ensure our terms and conditions are enforced, (v) to pursue legal action and contain damages we may sustain in relation to such activities.

4.2 CONTROL AND OPT-OUT OPTIONS—DO NOT SELL OR SHARE MY PERSONAL INFORMATION

In connection with the GDPR, CCPA, and other relevant Privacy Laws, the LEAPMOB Opt-Out process describes the steps you need to take to request the deletion or pull-out of data being used by our platform for interest-based advertising, and cross-device targeting purposes. We do not “sell” your information as that term is used in the CCPA and regulations, but you may opt-out of having your information shared for the purposes of targeted advertising or what is called “third-party segment” creation identifying audience segments with common demographics.

Opting-Out from Tracking Technologies Used for Interest-Based Advertising and Cross-Device Targeting:

Please take note that this opt-out option is cookie-based. So if you change or update your browser, delete cookies, or switch to another device, you will have to repeat the process and opt-out again. Lastly, if your browser is using third-party cookie blockers, it may cause our opt-out option button to not work properly.

If you would like to opt-out of one of our Clients’ properties, you will find the opt-out process detailed in their site. You can usually find this information on their Privacy Policies or Cookie Policies.

Opting-Out of Interest-Based Advertising and Cross-Device Targeting on Mobile Devices for End Users

If you would like to opt-out of one of our Mobile Clients’ or LEAPMOB’ mobile properties, you will find the opt-out process detailed in each application. You can usually find this information within your mobile app account settings.

Moreover, End-Users who would like to opt-out of being tracked for advertising purposes on any apps, can do the following:

Take note that the steps above are subject to possible changes made by the above platforms. If your device does not fall under the above categories, please check your device’s settings.

Opting-Out of Marketing Communications

If you would like to opt-out of receiving promotional messages from LEAPMOB via direct email marketing, click the “Unsubscribe” button located at the bottom of the email. Otherwise, you may contact us here. If you are one of our Clients, however, you may still receive emails from us that are relevant to our business relationship.

4.3 THIRD-PARTY WEBSITES AND APPS

This Policy is limited to LEAPMOB Properties and Ad Services. It does not cover, unless otherwise stated in this Policy, the privacy and information-collection practices of other third-parties, including our Clients or partners that use or link to our Properties and Ad Services.

When using our website, apps, and other properties, you may be directed to other websites, apps, and properties. Moreover, this policy does not cover the collection, usage, and disclosure of information by other organizations, such as Facebook, Twitter, LinkedIn, where LEAPMOB may also have social media pages.

Their respective privacy policy is available here :

– Facebook : https://facebook.com/policy.php

– Twitter : https://twitter.com/en/privacy

– LinkedIn : https://linkedin.com/legal/privacy-policy

4.4 END USERS / CLIENTS / PROSPECTS RIGHTS

LEAPMOB End-Users and Clients have the right to request access to, change, update, or delete personal information as required. According to applicable laws, a small fee to access and disclose this personal information may be charged, but End-Users will be informed beforehand should this be the case. EU End-Users requests will be dealt with free of charge, unless otherwise permitted by applicable regulation.

Moreover, End-Users can withdraw consent allowing us to collect and process personal information at any time. Doing so will not affect the lawfulness of any data processing we may have done before the consent is withdrawn or impact any processing done within the bounds of applicable laws that previously depended on that consent.

European Economic Area (EEA) residents also have the right to (i) object to the processing, limit the processing or request portability of their personal information according to GDPR regulation and (ii) complain to a data protection authority about LEAPMOB’s collection and use of personal information.

To exercise those rights, email us at ops_programmatic@leapmobs.com.

4.5 DATA SECURITY

We use reasonable organizational, technical, administrative, and physical safeguards to protect the personal information we collect and process. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information and to help ensure that your data is safe and secure. However, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure. If you have reason to believe that your data is at risk, please immediately notify us of the problem by contacting us here or emailing ops_programmatic@leapmobs.com.

4.6 INTERNATIONAL DATA TRANSFERS

LEAPMOB is a global media and technology company, which headquarters are located in HongKong. LEAPMOB servers are located in the US for the purpose of hosting and processing data collected in the US, in the EU (Frankfurt) for the purpose of hosting and processing EU End-Users data and in Singapore. When appropriate, this requires us to transfer your personal data outside the country where it was first provided, based on Standard Contractual Clauses provided by the EU Commission and the United Kingdom’s International Data Transfer Agreement, further to an assessment of Singapore regulatory framework regarding data access. Moreover, European End-Users data are only passed to European Demand Side Platforms (acting on behalf of Advertisers and Agencies) located in the EU and subject to GDPR.

SECTION 5 – CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

If you are a California resident, state laws including the California Consumer Privacy Act (“CCPA”) allow you to make certain requests about your personal information. Specifically, you may request us to:

The CCPA further provides you with the right not to be discriminated (as provided for in applicable law) for exercising your rights. Please note that certain information may be exempt from such requests under California law. For example, we need certain information in order to provide our services to you. We also will take reasonable steps to verify your identity before responding to a request. In doing so, we may ask you for verification information so that we can match at least two verification points with information we maintain in our files about you. If we are unable to verify you through this method, we shall have the right, but not the obligation, to request additional information from you.

Please also note that if your personal information has been collected by us as a result of a your use of Client’s services, we collect and maintain your personal information under the directions of the relevant Client. If these circumstances apply to you and you wish to access or delete any personal information that we have collected about you, please direct your query to the relevant Client as this may expedite the completion of your request. We nevertheless provide reasonable assistance to our Clients to give effect to consumer choices as appropriate and required by applicable laws.

The CCPA provides certain rights if a company “sells” personal information, as such term is defined under the CCPA. We do not engage in activities that would be considered “sales” of personal information under the CCPA and you may “opt-out” of certain sharing your personal information as described in Section 4.4 above.

Shine the Light Disclosure: The California “Shine the Light” law gives residents of California the right under certain circumstances to request information from us regarding the manner in which we share certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes.

If you would like further information regarding your legal rights under California law or would like to exercise any of them, or if you are an authorized agent making a request on a California consumer’s behalf, please contact us at ops_programmatic@leapmobs.com

Browser “Do Not Track” Signals. As discussed above, LEAPMOB is a member of the IAB Multi-State Privacy Agreement which has established technical signals to communicate your elections when you use Choice Mechanisms such as opting out of interest-based advertising and cross-device targeting using the methods described above. We do not recognize or respond to any other signals, such as browser “do not track” signals, because no industry standard developed for handling those signals.

SECTION 6– CHANGES TO THE PRIVACY POLICY

We will review and update this Policy to reflect changes to our privacy practices and will note the date of its most recent revision at the top of this Policy. Please check our Policy regularly to ensure you have read the latest version and to stay informed of our privacy practices. We encourage you to review this Policy frequently to be informed of how LEAPMOB is protecting your information.

SECTION 7 – CONTACT US

If you have any questions or suggestions regarding LEAPMOB’s Privacy Policy, please contact us at ops_programmatic@leapmobs.com, or mail us at the address provided below. For your protection, please do not include sensitive information.

You may also contact us in writing at:

Leapmob Technology Limited

Unit 720,7/F, Star House, 3 Salishbury Road, Tsim Sha Tsui, KL, Hong Kong